2009 Bell Ringer Award Winners List

2009 Bell Ringer Award Winners List

SINGLE ITEM DIVISION 

Advocacy Advertisement 

Bell       Mintz & Hoke Communications Group for Connect-Ability Kathy Advocacy TV Spot Bell Conover Tuttle Pace for Clean Power Now 'We Believe' 

Merit RDW Group for Greater Providence Chamber of Commerce Anti Tax ad   

Annual Report 

Bell WGBH 2008-2009 Annual Report: Challenging Times. Critical Impact 

Bell Mass General, Patient Care Services for MGH Patient Care Services Annual Report Merit MassHousing for MassHousing Fiscal Year 2008 Annual Report 

Merit Cone for T-Mobile USA: T-Mobile Huddle Up 2008 Year in Review 

Merit The Pepsi Bottling Group for Portrait of a Leader -- PBG Annual Report 2007   

Brochure 

Bell Framingham State College for Viewbook 2008-2009

Bell Massachusetts Port Authority (Massport) for Boston Logan International Airport 9/11 Memorial Brochure 

Merit Mintz & Hoke Communications Group for Evolution Poke-Thru Brochure   

Promotional Items 

Bell Duffy & Shanley, Inc. for Dorel Juvenile Group Safety House Initiative 

Bell Massachusetts Port Authority (Massport) for Boston Logan Airplane Custom Flash Drive 

Direct Mail 

Bell Hart-Boillot for Friends and Family of Jim Wallace Compassionate Care ALS Benefit Bell Framingham State College for Search Mailer 2008-2009 

Merit Duffy & Shanley, Inc. for Foster Grant Look Book & Invite   

Special Publication 

Bell Mintz & Hoke Communications Group for Alstom Clean Combustion Technologies Textbook 

Bell Massachusetts Port Authority (Massport) for Boston Logan International Airport 9/11 Memorial Brochure 

Merit Adams & Knight for Konover Construction Company Touching Lives: 2007 Community Report   

Graphic Identity 

Bell Hart-Boillot for Marino Branding 

Bell RDW Group, Inc. for Providence School Department Career & Technical Education Merit Framingham State College for Redesigned logotype and new tagline 

Merit LaVoie Group Develops New Corporate Identity for EyeGate Pharma Post Relocation from Europe to the U.S. 

Print Magazine/Newsletter 

Bell Massachusetts Port Authority (Massport) for On Good Authority   

Online Magazine/Newsletter 

Bell marlo marketing/communications for marlo monthly 

Merit The Pepsi Bottling Group for Thirst! The Magazine, Celebrating PBG People's Unquenchable Spirit -- PBG's Second Annual Gives Back Edition 11.08  

Bylined Article 

Bell RDW Group for BCBSRI City of Warwick Contract OpEd 

Bell Sharon Merrill Associates for Pharmarama: The Globalization of Clinical Research 

Merit Framingham State College for MetroWest Daily News Bylined article 

Merit Mintz & Hoke Communications Group for Beneath the Surface   

Feature or Commentary Placement: Magazine 

Bell May Institute for 'Autism's Challenges: Combating Stress on the Home Front' 

Bell 360 Public Relations for WowWee Alive Cubs: Leading the Toy Animal Kingdom 

Merit Schwartz Communications for Increasing Demand for the NovaSure System in the U.S. Merit 360 Public Relations for WowWee Robotics Tri-bot: My First Robot Launch   

Feature or Commentary Placement: Online 

Bell Conover Tuttle Pace for PopSci.com Features Innerscope Research 

Bell Schwartz Communications for SnapMyLife: Scobleizer

Merit Schwartz Communications for American Well's Prognosis Improves with New York Times Coverage 

Merit Schwartz Communications for eHarmony Finds Its Data Warehouse Match With Netezza   

Print Feature or Commentary Placement: Regional Business Publication 

Bell Bishoff Communications for McCafé Boston Globe Business Story 

Merit Kel & Partners for Knowledge Adventure in LA Business Journal   

Print Feature or Commentary Placement: Regional/General Interest Publication 

Bell Solomon McCown & Company for Harvard Vanguard Medical Associates: Sharing Your Doctor 

Bell Racepoint Group for IST Energy: Selling Companies on the Power of Trash 

Merit Bishoff Communications for Beacon Hospice Front-Page Boston Globe Placement 

Merit Lazarus House for Boston Globe Lazarus House article 

Merit Home & Hospice Care of Rhode Island for A camp for the brave of heart   

Print Feature or Commentary Placement: National 

Bell Lois Paul & Partners for Arbor Networks: New York Times Story 

Bell Solomon McCown & Company for New Boston Fund: A New Emerald Is Fashioned for Boston’s Necklace 

Bell Racepoint Group for ChoiceStream: Performance Advertising in a Down Economy 

Merit Kel & Partners for Polachi in the Wall Street Journal 

Merit Schwartz Communications for Netezza: Shaking Up the Data Warehouse Market 

Merit Schwartz Communications for E Ink in New York Times 

Merit Massachusetts Port Authority (Massport) for See Debris, Save Lives   

Print Feature or Commentary Placement: Trade Publication 

Bell Schwartz Communications for Vertically Integrating Contract Manufacturing: Johnson Medtech 

Bell Schwartz Communications for Patient Flow Press Ganey: From Paper to Podium 

Merit Clarity for Clarity Spins Navilyst Medical Out of Boston Scientific   

Feature or Commentary Placement: Series 

Bell Kel & Partners for Zappos Cease & Desist Release 

Bell Conover Tuttle Pace for Run for the Fallen 2008 

Merit Kel & Partners for IdentityTruth Holiday Tips 

Merit 360 Public Relations for Ball Jars: Helping a New Generation Preserving Savings 

Merit Racepoint Group for Monitor Group: The Behaviors of Sovereign Wealth Funds in the Global Economy 

Photo or Graphic with Caption Placement 

Bell RDW Group, Inc. for BCBSRI Lunch on Us 

Bell RDW Group, Inc. for Rhode Island Builders Association: Builders Helping Heroes 

Merit Conventures, Inc. for Sail Boston/Sail Massachusetts 2008 Visiting Ships 

Merit Massachusetts Port Authority for QE2's Final Call to Boston 

Merit Kel & Partners for Zappos.com on AOL Stylelist   

Television News Placement: Local/Regional 

Bell 360 Public Relations for Xenith WBZ-TV Segment 

Bell Cronin and Company, LLC for Better Connecticut Highlight on Unionville McCafé Grand Opening Merit Thomson Communications for Indestructible Cell Phone 

Merit Solomon McCown & Company for Harvard Vanguard Medical Associates: Sharing Your Doctor 

Merit Racepoint Group for EnerNOC: Keeping the Lights on the Community   

Television News Placement: National 

Bell 360 Public Relations for Crock-Pot® Slow Cookers Real Food, Real Easy 

Bell Cone for Jockey Modern Marvels Underwear Episode 

Merit Schwartz Communications for Bioness: Increasing awareness of a device for Multiple Sclerosis 

Merit Conover Tuttle Pace for Good Morning America Talks Super Bowl Ads with Innerscope Research 

Merit Schwartz Communications for Little Data, Big Success: Neuromonics on GMA   

Multimedia Motivational Presentation 

Bell Straus Technologies for Virtual Chicken Bell Mintz & Hoke Communications Group for Connect-Ability 'Kathy' Video 

Merit Brigham and Women's Hospital for Loan Forgiveness Video 

Merit Framingham State College for Framingham State Television Commercial: Make It Your 

News Release: Regional 

Bell Bishoff Communications for Silver Bridge Advisors News Release 

Merit MassHousing for A Home for the Brave   

News Release: National 

Bell Schwartz Communications for Javelin Strategy & Research Identity Fraud is Up But Consumer Costs are Down Bell Kel & Partners for Helium Inc. News Release 

Merit ML Strategies, LLC for Phillips Academy 

Merit Tier One Partners for LoJack: Launching the Venerable LoJack Brand into a Very Different Market 

Merit Massachusetts Port Authority (Massport) for Massport Takes the Wind Out Of High Energy Costs  

Response to Breaking News 

Bell 360 Public Relations for FlyTech Dragonfly: Nurturing Nature for National News 

Bell Schwartz Communications for Netezza: Oracle Attack 

Merit RDW Group, Inc. for Day One Teddy Bears 

Merit Hart-Boillot for ForHealth's Response to Breaking News 

Merit PAN Communications for A Bankruptcy Odyssey: Burns & Levinson's Response to the Fall of Lehman Bros.   

Website 

Bell Hart-Boillot for Marino's Website 

Bell RDW Group/iFactory for MIT Legatum Center - Design 2008 

Merit RDW Group/iFactory for Harvard Business School MBA Redesign 2008 

Merit Kel & Partners for BizUnite Website 

Merit MassHousing Opportunity Knocks Website masshomefair.com 

New or Social Media 

Bell Schwartz Communications for Bill Me Later The Power of the Man Cave 

Bell Duffy & Shanley, Inc. for Staples 'Gift it For Free' Holiday Sweepstakes Social Media Program 

Merit Schwartz Communications for SnapMyLife and Scoble: Have Camera Will Travel 

Merit Museum of Science, Boston for Baseball Stories 

Merit Kel & Partners for Knowledge Adventure - Mommy Blogs   

CAMPAIGN DIVISION 

Community Service Campaign 

Bell Cone for Western Union's Our World, Our Family Program 

Bell Cronin and Company, LLC for Connecticut Light & Power's 'Live Green - Win Green' Contest    

Consumer Affairs Campaign 

Bell Solomon McCown & Company for Making Winter Warmer by Expanding the Energy Bucks Campaign 

Bell PAN Communications for In the Driver s Seat: Insurer Travelers of Massachusetts Guides Motorists Through Auto Insurance Reform 

Crisis Communications Campaign 

Bell Adams & Knight for Konover Construction Corporation Crisis Response Campaign   

Employee Communications Campaign 

Bell Hart-Boillot for Harvard University Staff Survey 

Bell McLean Hospital for Strategic Plan Unveiling 2008 

Merit Mercer for Constellation Brands, Inc. 2008 Retirement Plan Campaign 

Merit Mercer for CBS HR Portal Launch Campaign 

Merit RDW Group, Inc. for Worcester Art Museum - Wall at WAM 

Merit Brigham and Women's Hospital for Shapiro Cardiovascular Center Opening 

Merit Schwartz Communications for TAC Energy Awareness Program   

Investor/Financial Relations Campaign 

Bell Sharon Merrill Associates for Clean Harbors Investor Relations Campaign 2008   

Marketing Communications Campaign: General 

Bell Avid Technology, Inc. for Avid 'New Thinking' Campaign Bell Adams & Knight for Girl Scouts of Connecticut Cookie Vote Campaign 

Merit Duffy & Shanley, Inc. for Staples 'Gift it For Free' Holiday Sweepstakes Campaign 

Merit Cone for ALPO Real Meat Moments 

Merit Framingham State College for FSC Comprehensive Rebranding 2008   

Product/Service Publicity: Healthcare 

Bell Schwartz Communications for Helping patients gain mobility with Bioness across the U.S. 

Bell Racepoint Group for ConforMIS: A Personalized Approach 

Merit Schwartz Communications for EnteroMedics, Inc.: PR drives clinical trial recruitment for obesity device   

Product/Service Publicity: Consumer Campaign 

Bell 360 Public Relations for Ball Jars: Helping a New Generation Preserving Savings 

Bell Maryanne Keeney Public Relations LLC for Snip-its CEO and Service Awareness Campaign 

Merit 360 Public Relations for Crock-Pot® Slow Cookers Real Food, Real Easy 

Merit Schwartz Communications for CheckFree/Fiserv: Be Safe and Go Green Pay Bills Online

Merit Cone for Ben & Jerry's Imagine Whirled Peace 

Product/Service Publicity: High-Tech Business-to-Consumer Campaign 

Bell fama PR for fama PR: Making TrialPay a Household Name 

Merit InkHouse for InkHouse Media+Marketing for Myvu Corporation   

Product/Service Publicity: High-Tech Business-to-Business Campaign 

Bell fama PR, Inc. for VidSys : The Rise of PSIM in 2008 

Bell PAN Communications for JackBe: Presto! The Magic of Enterprise Mashups   

Product/Service Publicity: Business-to-Business Campaign 

Bell Hart-Boillot for ForHealth Technologies: Improving Life in the Hospital Pharmacy 

Bell Schwartz Communications for Swimming with Sharks and Winning, Leerink Swann Invests in PR 

Merit Schwartz Communications for High Street Partners Visibility Campaign 

Merit Reilly Communications for The Freelon Group: National Visibility and Media Relations Campaign 

Merit Adams & Knight for Jefferson National Insurance Panel Discussion   

Product/Service Launch: Health Care 

Bell Schwartz Communications for Epocrates for the iPhone 

Merit EMD Serono, Inc. and Baer Consulting, Inc. for the 'In The Know: What No One Tells You About Fertility' Campaign 

Product/Service Launch: Consumer Campaign 

Bell Museum of Science for Colossal Fossil: Triceratops Cliff Campaign 2009 

Bell Emerge PR for CardScan for Mac product launch 

Merit TomTom for TomTom GO 740 LIVE Launch 

Merit 360 Public Relations for WowWee Robotics Tri-bot: My First Robot 

Merit PAN Communications for Mars/World of Grains: Integrated PR Campaign Determines the Fate of a Cookie   

Product/Service Launch: High-Tech Business-to-Consumer Campaign 

Merit InkHouse for Consumer Texting Habits: RU Driving While Texting?   

Product/Service Launch: High-Tech Business-to-Business Campaign 

Bell Invention Machine for Driving Sustainable Innovation with Invention Machine Goldfire 5.0 

Bell Schwartz Communications for American Well: Saying Aloha to Online Housecalls 

Merit Racepoint Group for SiCortex : Introducing the World's Most Energy Efficient Supercomputer 

Merit Mintz & Hoke Communications Group for DRS Armor Rugged Mobile Computers 

Merit PAN Communications for A Smart Approach to Smartphone Management - InterNoded Educates a Market 

Product/Service Launch: Business-to-Business Campaign 

Bell Racepoint Group for IST Energy Turns Trash into Clean Electricity 

Merit Mintz & Hoke Communications Group for Evolution Poke-Thru   

Organizational Identity Campaign 

Bell Tufts Medical Center for Tufts Medical Center Rebranding Campaign 

Bell Schwartz Communications for Positioning Osiris Therapeutics as the Leading Stem Cell Company Poised for Commercialization 

Merit Schwartz Communications for E Ink Identity Campaign 

Merit Rhino Public Relations for GEI Consultants 2008 Corporate Communications Campaign 

Merit Bishoff Communications for Boston Residential Group Organizational Identity Campaign   

Public Affairs Campaign 

Bell Schwartz Communications for Advocating for Patient Safety: GE Healthcare Secures Compromise With Google, Dell and Other Industry Powerhouses 

Bell RDW Group, Inc. for Rhode Island Turnpike and Bridge Authority Funding Gap 

Merit Children's Hospital Boston for Media & Communications Campaign 

Merit Solomon McCown & Company for Executive Office of Public Safety and Security Prom Shorts Campaign 

Merit Ryan Wellnitz & Associates for Supporting Passage of 2008 Rhode Island Ballot Referendum 1: Transportation Bond 

Special Event: Single Campaign 

Bell Schwartz Communications for Bill Me Later The Power of the Man Cave Bell Cronin and Company, LLC for McDonald's Town Hall Meeting Program 

Merit Cronin and Company, LLC for McDonald's El Día de los Niños Event 

Merit Waggener Edstrom for Mucopolysaccharidosis Society: Helping a small non-profit help others 

Merit Cone for ALPO Chop House Originals Grill Program   

Special Event: Series Campaign 

Bell 360 Public Relations for Stop & Shop/Giant Food Brand Refresh: Parenting/Mom Influencer Campaign 

Bell Cone for Cone for the American Heart Association's Start! Heart Walk 

Merit Adams & Knight for Heart Center of Greater Waterbury: Keep Our Hearts in the Right Place Campaign 

Merit Conover Tuttle Pace for Breeders' Cup Legends Tour 2008 

Merit MassHousing for MassHousing Opportunity Knocks Statewide Homebuyer Fairs